ABM and Marketing Automation Manager Job at Mitchell Martin, Secaucus, NJ

ZjhHdGY2aDRmT1pDL3N4QmtrT09kbGtuTHc9PQ==
  • Mitchell Martin
  • Secaucus, NJ

Job Description

Title: ABM and Marketing Automation Manager Location: Regional, Northeastern Area (Hybrid, two days onsite) Employment Type: Full-Time/Perm Description:

  • The ABM and Marketing Automation Manager is responsible for planning, developing, and executing account-based marketing and marketing automation initiatives.
  • This role serves as a key strategic advisor to the Digital team and collaborates with cross-functional teams to optimize digital marketing campaigns.
  • The position involves implementing and managing digital strategies, administering marketing platforms, and enhancing marketing automation technologies.
  • Additionally, the Manager will provide mentorship, ensure governance of marketing systems, and support the organization's marketing and communications strategies.
Primary Responsibilities:
  • Act as an expert user and administrator for marketing automation and account-based marketing platforms.
  • Manage and maintain enhancements, governance, and platform maintenance.
  • Lead workstreams for new marketing technology projects and system implementation.
  • Design, implement, and analyze marketing campaigns, identifying opportunities for workflow and lead optimization.
  • Develop and execute marketing campaigns, configure user groups, and generate reports.
  • Conduct training for new users and facilitate the use of platform features.
  • Segment and target audiences based on organizational data.
  • Collaborate with teams and agencies to create and support digital marketing efforts.
  • Maintain a campaign calendar to track and coordinate marketing initiatives.
  • Mentor team members and guide marketing automation and ABM strategies.
  • Provide updates to senior management regarding projects and system governance.
Required Skills:
  • Minimum of five years of experience in digital marketing, focusing on automation and account-based marketing.
  • Proficient in various digital marketing platforms and technology solutions.
  • Strong understanding of digital channels, marketing technology applications, and privacy regulations.
  • Skilled in data analysis, lead generation, and campaign optimization.
  • Excellent communication skills, both written and oral.
  • Proficiency in standard office software (Word, Excel, PowerPoint, Outlook).
Desired Skills:
  • Certification in account-based marketing or marketing automation platforms.
  • Familiarity with content management systems (CMS) and audience persona development.
  • Knowledge of privacy regulations impacting marketing technologies.
Education: • Bachelor's Degree required. Compensation: Pay Range:$91000-$130000 Benefits: A comprehensive benefits package is offered, reach out to your Mitchell Martin Recruiter Nadine Ghabrial, nghabrial@itmmi.com to find out more. EEO Statement: Learn more about our EEO policy here: #LI-NG1 Mitchell Martin

Job Tags

Permanent employment, Full time,

Similar Jobs

DriveLine Solutions

Truck Driver Recruiter - Work From Home - Immediate Start Job at DriveLine Solutions

 ...Truck Driver Recruiter - Work From Home - Immediate Start All shifts available - Immediate Start Position Offers: Truly Uncapped Earning Potential Commissions Range from $200 up to $2,000 Per Driver Hired Payouts range from 1 week to 6 weeks depending on... 

SP+

Valet Job at SP+

 ...functions. While performing the duties of this job, the employee is regularly required to stand; walk; and use hands to handle cash and equipment. The employee is occasionally required to sit and climb or balance. The employee must occasionally lift and/or move up... 

Woofie's of Space Coast

Dog Walking - Pet Sitting Professional Job at Woofie's of Space Coast

 ...Woofie's of Space Coast in Brevard County, FL, we're looking for compassionate, reliable, and fun-loving part-time Dog Walking - Pet Sitting Professionals to join our team! Enjoy competitive pay of up to $25 per hour based on visits as well as excellent benefits... 

Senior Helpers - Cerritos

Home Care Aide (HCA) Job at Senior Helpers - Cerritos

Required skills* Current Home Care Aide (HCA) registration* Current negative TB test* Companion Care experience including transporting clients, light housing keeping, meal prep, laundry, engaging with client (i.e. conversation/activities)There is a reason Senior... 

dmg::media

US Senior Writer Job at dmg::media

 ...Senior Writer, Mail+ Location: dmg::media Head Office - New York, NY 10003 Salary: $80,000 - $100,000 depending on experience Position: Permanent Job Introduction DailyMail.com is seeking an experienced features writer to join the newly constituted Mail+...